Gyeongju City, Gyeongsangbuk-do, signed the “five strategic vision declaration and agreement ceremony” at the conference room of the City Hall on the 24th, declared 2022 as the first year of Gyeongju tourism, and announced its vision and mid- to long-term strategy.
On this day, the city signed business agreements with 22 related institutions, tourism industry, and academia to announce five strategic models for tourism innovation to leap into a smart, sustainable, and inclusive global tourism city.
“Implementing a Smart Tourism City” is a strategy to smartly digitize tourism infrastructure and provide optimized services to tourists and citizens by utilizing advanced technologies of the 4th Industrial Revolution.
To this end, Gyeongju City is promoting a smart tourism city project, and plans to establish a Hallyu tourism metabus platform, a special city for Gyeongju history and culture tourism, a new deal package for tourism services and facilities, a Gyeongju-type workstation special zone, a social fair tourism city, and a smart intelligent tourism transportation system.
The “Tourism Enterprise-Friendly City Leap” is a strategy to revitalize the tourism industry infrastructure and various ecosystems by fostering local tourism companies, supporting startups, and fostering tourism talent tailored to the demand of the future tourism industry.
In addition to the public offering to build the Gyeongbuk Tourism Enterprise Support Center, the minimum city program for tourism regulations, the tourism venture start-up challenge, the tourism promotion fund and fund, and the governance of the Gyeongju tourism promotion organization will be promoted.
“Change to a Golden Brand Tourism City” is a strategy to build and support tourism contents by discovering and branding hidden tourism resources such as tombs, Namsan Mountain, galleries, and alleys to respond to rapidly changing tourism trends.
It will push for the development of new brands such as Gyeongju Seorabeol Golden Garden, Shilla’s Moon Night Golden Gallery, Namsan Buddhist Cultural History Garden, Royal Tomb Culture and Tourism Belt, and Gyeongju History Humanities and Tourism Collection.
The “Festival Tourism Garden City Promotion” is a plan to make the city center, which has been shrunk by COVID-19, an exciting city where festivals continue throughout the four seasons.
It plans to provide incentives for big sales for Gyeongju tourism, 13 Gyeongju tourism festivals, and marketing sports festivals.
Lastly, “Development into a River, Mountain, and Sea Tourist Garden City” is a strategy to revitalize experiential ecological and forest tourism using natural nature such as Hyeongsangang River, National Park, and the East Sea.
With the promotion of Hyeongsangang Ecotrail, Gyeongju National Park Garden Belt, and Haeoreum National Sea Garden Project, it will create a city where you can enjoy healing trips that you want to visit at any time. 경주 가볼만한곳
Gyeongju Mayor Joo Nak-young said, “We will build a new and unique tourism system with bold investment and efforts based on five strategic models in response to future tourism industry trends.”